Hyundai in India (IIPM Editorial)

As far as Hyundai’s India operations are concerned, most analysts seem to think at the moment that there is nothing to be worried about. Says auto analyst Shapur Kotwar, “I don’t think it affects and apart from bankruptcy or any such thing, it does not affect customer perception.” Surely, ex-CEO B. V. R. Subbu’s most recent exit from Hyundai (on March 24, 2006), and even that of Hyundai’s marketing manager Sanjeev Shukla (who has joined Hero Honda on April 28, 2006), would seem just a mite too coincidental to accept. Without doubt, there is no immediate danger of the house of Hyundai in India collapsing like a pack of cards. But then, even the other conglomerate Daewoo was a powerful and rapidly growing corporate entity in the 1980s and 1990s.

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Source: IIPM Editorial